Pure Risk
Pure risk refers to situations where there is only the possibility of a loss or no change at all. Unlike speculative risks, which involve a chance of gain, pure risks only present a potential downside.
What is Pure Risk in Insurance?
In insurance, pure risk is a type of risk that insurers focus on because it involves only the chance of loss. These risks are unpredictable and can lead to financial difficulties for businesses. For example, consider the risk of a fire damaging your business premises. There is no potential for gain here—only the chance of a loss (the fire) or no change (no fire).
Pure risks are inherent in many aspects of business operations. Natural disasters, accidents, theft, and liability issues are all examples of pure risks that businesses face regularly. Insurance is designed to protect businesses from these kinds of risks, ensuring that they can recover and continue operations even after a significant loss.

Key Components of Pure Risk
Pure risk has three key components:
Uncertainty: Pure risks are unpredictable. We cannot predict exactly when or if a pure risk will occur, which creates uncertainty for business owners.
Potential for Loss Only: Pure risk involves only the potential for loss. Unlike speculative risks, which can result in a gain or loss, pure risks do not offer any opportunity for financial gain.
Insurability: Pure risks are generally insurable. Insurance companies can provide coverage because these risks can be measured and managed through policies and premiums.
Types of Pure Risk Covered
Businesses face various types of pure risks. Here are four main types that are commonly covered by insurance:
Property Risks
These involve the potential for loss or damage to physical assets, such as buildings, equipment, and inventory. Examples include fire, vandalism, and natural disasters like earthquakes or floods.
Liability Risks
These risks arise from the possibility of being held legally responsible for harm caused to others. This could include injuries on your business premises or damages caused by your products or services.
Personnel Risks
These involve risks related to employees, such as workplace injuries or illnesses. This type of risk also includes the loss of key personnel who are vital to the business’s operations.
Operational Risks
These are risks associated with the day-to-day operations of a business. Examples include machinery breakdowns, supply chain disruptions, and cyber-attacks.
How Insurance Covers Pure Risks
Insurance is a critical tool for managing pure risks. Here’s how it works:
Risk Transfer: By purchasing insurance, a business transfers the financial risk of certain events to the insurance company. The insurer agrees to cover the costs associated with these risks in exchange for regular premium payments.
Indemnification: Insurance policies are designed to indemnify, or compensate, the insured for their losses. This means that if a covered risk materializes, the insurer will pay out a claim to help the business recover financially.
Risk Pooling: Insurers manage pure risks by pooling them together. They collect premiums from many policyholders and use these funds to pay out claims. This spreads the risk across a large group, making it manageable for the insurer.
Loss Prevention and Control: Many insurance policies include provisions for loss prevention and control. Insurers may provide resources and support to help businesses minimize the likelihood of a risk occurring or reduce its impact if it does.
